Top 10 Social Media advertising techniques for Orthodontists

Social Media marketing for Orthodontic practices? Where to start? It’s less complicated than you think. Right here are 10 top strategies to try!

1. Facebook Groups
Facebook Groups won't appear to be an intuitive shape of orthodontic marketing, but they are. Sharing your information with company professionals and customers is a great way to bring in business.

2. Instagram
Nothing brings people into an orthodontics practice like beautiful smiles, and a nicely-curated Instagram feed can do in truth that.

3. Snap, Snap, Snap
No, not Snapchat (even though perhaps that too?). This means, keep a camera handy! That way, when those candid moments occur, you’ll be prepared.

4. Social Media Handouts
There’s no reason you can’t combine analogue with digital. In advance, hand out social media cards at your workplace, with each feed listed on them.

5. Ask for Engagement
People love to do what they’re told… so tell them. In every social media post, ask for a remark, a like, a share or a follow. More often than you think, this works.

 6. Don’t Forget Pinterest
Not only for planning events, Pinterest is a great way to gather captivating information, blog posts and infographics. Show your knowledge with the aid of curating your content and others.

7. Branded Images
Nothing ties a social media advertising plan together like good branding. Where possible, use the same method for Facebook and Twitter posts, blog title images and your Instagram presence. In case you don’t have a great designer on your staff,  you can set up Canva for Work for $12.95 per month.

8. Website-Wide Share Buttons
In case your Orthodontic website lacks share buttons, how can you expect people to … properly… share? Make sure you’ve got them located in your top navigation bar and footer, at the bottom of each post and in sidebars.

9. Tweet Your Face Off
Twitter is all about consistent connection, so share away: The good, the bad and (sparingly) the ugly.

10. Have Fun!
​Sounds cheesy, but it’s true. Regularly, people are without a doubt on social media to get a smile or a good laugh, so give it to them and you’ll be amazed by the extraordinary results!

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