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Do you truly know where your business spend is going and what’s most effective? It’s a big and bold question, but boy, is it an important one.
Have you seemingly seen your marketing budget disappear with no idea where the money goes, unsure of whether or not it even results in anything worthwhile? Well, fret no longer. Here, at Results Magnet, our primary focus is to get our clients more clients by tracking inbound calls and emails from just your right prospects. This is a game changer because when we review statistics, it’s no longer just a magical wand with no accountability, rather we know if we’re doing better, equal, or worse than the month, quarter, or year prior. Digital marketing is transparent, and we firmly believe it is more often than not the best marketing medium available in history. 770-203-1568 is our number. We really recommend you give it a quick ring :)
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When we first began operating, it was an all out sprint to gain business. We were cold calling, networking, shaking hands, and even more. What changed the game for us were numbersㅡyou know, those things from math class. Simply put, when you play the numbers right, you win and create a money machine. It was realized that we could consistently get clients for a certain price, meaning for example, we knew that if we spent $1,000, we could get a new client each and every time. In our business, that is a steal, knowing that you have contracts, auxiliary income potential, and growth with the clients we serve, etc.
Depending on your margins, wouldn’t you like to get to a number that you know will get you a new client or customer? Now, imagine that you scaled that further and further. That’s just what we’ve done for ourselves and our clients. Investing is key in life and business. It just makes sense to invest in a money machine. It’s the thing of childhood dreams, coming to life. Send us an email at operations@resultsmagnet.com to see how we can have the money machine print for you too. Things are cyclical and sometimes literally seasonal, like your local ice cream shop. 2008 was a time that we can remember as the power of market cycles. Many people lost it all and some began their fortune building on the other end of things by buying overexposed assets from those who overleveraged, allowing the conservative to buy deals for pennies on the dollar.
All this to be said, money isn’t always worth the same and timing is critical. Right now, attention is online, and it’s very cost effective to capture the form of leads which we care most about but also in the case of brand awareness. While the economy is hot and digital and underpriced, now is the time to incorporate digital advertising in a big way, into your marketing mix. When the economy goes to its eventual next cycle, you will be leaps and bounds beyond your peers and will already have a predictable stream of digital inbounds so you can dominate and grow, regardless of economic landscapes. Simply email us at operations@resultsmagnet.com to learn more. When thinking of investments, there are a lot of buzz words and avenues to run down with your hard earned money, so you can deploy it to make even more. We too have spread our marketing budget at times to an extent that was a bit too “shotgun” modeled. This is all a part of the process, and it’s something we sometimes do intentionally with clients, for example. You have to experiment at times to reveal the best athletes, so to speak. Combine your ad spend, whichever perform best, preferably of the best two or three, dig deep into them, and cut the less performing forms.
Doing this will allow you not to be biased, at first, you should try a bunch of methods as long as this all stays within your marketing budget. Over time, you’ll see the forest through the trees and have the ideal portfolio to continually invest into growing your business. 770-203-1568 is the number you need in order for us to help you with being the digital advertising piece of your business outreach. Do you know what a sales or business funnel is? If not, that’s normal, but you’re going to learn today! A funnel is something that allows you to get a lot of contacts aware of your business offerings. From there, you funnel them to becoming more interested. Next, you’ll see how many of those individuals filter out to become real prospects. The step after that is them becoming a first-time client. Lastly and most forgotten about is the upsell, or post-initial sale, of lifetime value of repeat clients. So, all in all, there is an intro funnel for non first-time buyers. Then, there is a separate funnel to ensure that those first-time buyers become regular, committed net promoters and purchasers of your firm’s offerings.
Our super secret direct dial number is 770-203-1568 so we can talk about funneling your business and have you scale quicker than ever before. |
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Photos used under Creative Commons from Matthew Paul Argall, Ben Taylor55
